Investment Awareness and Preferences Among Collage Going Students Towards the Stock Market
Keywords:
Investment awareness, Investment, Stock marketAbstract
The stock market is a well-organized platform for various
buyers and sellers to buy and sell shares. The main objective
of this research is to study the awareness and the preference
of students toward investment in the share market. The data
used for the study are collected from primary data. This
study will be helpful for the investors to become more aware
and confident to invest in the stock market. This research will
help to examine the awareness of investment among the
students. The research is about finding out the student’s
interest in investment and reasons for not investing in the
share market. The research will help to measure the
satisfaction level of students towards investment in the
share market. Finally, the limitations and recommendations
are included to help other researchers to have better
findings of the results.
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